BÄR BAR
START NEW BIZ
Living in one of the richest berry-lands on the planet, and with the remarkable rise in healthy “fast food” and superfoods, it was puzzling how there wasn’t already berry-based smoothie factory somewhere in Finland.
In 2019, Bär Bar was a tested concept. Though not proven to function, the calculations pointed towards a working concept. With the right investor team, we secured the right expertise and sufficient funding to build Bär Bar into a chain.
ROLE: Juho Jokinen planned the pre-seed funding round in 2019 together with the entrepreneur, and acts as the lead investor.